Logan Paul Net Worth (Money & Salary)
Title: Logan Paul Net Worth (Money & Salary)
Last Updated: February 2, 2025
What is Logan Paul’s net worth?
American YouTuber, boxer, internet personality, and actor Logan Paul boasts a net worth of $150 million. At the moment, he enjoys a following of more than 23.6 million on his YouTube channel. Throughout his career, he has been recognized as one of the highest-paid YouTubers globally, with an annual personal income exceeding $20 million. His social media presence includes 27 million followers on Instagram and 18 million on TikTok.
In addition to his YouTube activities, he operates a highly profitable merchandise venture called Maverick Apparel, which alone generated over $40 million in sales during its initial nine months.
Logan has hosted the Impaulsive podcast since November 2018. In recent years, both Logan and his brother Jake have shifted focus towards professional boxing.
In 2023, he signed a multi-year deal with WWE, reported to be worth $15 million over three years, after making several appearances for the organization in the past.
Prime Energy Drink
Recently, the energy drink “Prime” has become a significant point of discussion related to Logan Paul’s financial status. For those who do not know, both Logan and his boxing competitor KSI have been advocates for Prime since its launch in January 2022. Reportedly, it generated $565 million in revenue within the year leading up to December 2023, though these figures remain unverified by official sources.
Do Logan Paul and KSI own Prime? No, they are not owners but act as promoters. However, they are believed to hold equity in the brand. It is commonly thought that they each possess about 20% or together own a total of 20%. The majority stake is held by Congo Brands, an umbrella company based in Louisville, which is co-owned by Max Clemons and Trey Steiger.
Assuming that Logan and KSI each own 20%, when Rockstar sold to Pepsi for $3.8 billion in 2020, it had a revenue of $800 million. This implies that Rockstar was sold for roughly 5 times its revenue. With Prime reportedly generating around $600 million annually, one could infer that the overall value of the brand would be substantial.
value is approximately $3 billion (which is 5 times $600 million). If Logan and KSI each hold 20% stakes in the brand, their paper stakes would amount to $600 million. In the case that they actually possess a combined 20%, equating to 10% each, then their value would be $300 million each. Given that their exact equity stakes remain undisclosed, and the revenue figures of the brand have yet to be verified, all of this is merely speculative. Nevertheless, it can be reasonably assumed that both individuals share significant equity in a burgeoning enterprise.
Prime has secured a variety of celebrity endorsers, such as quarterback Patrick Mahomes, soccer sensation Erling Haaland, and MMA fighter Alexander Volkanovski. It’s likely that these celebrities were offered equity as compensation for their endorsements.
Early Life
Logan Alexander Paul was born on April 1, 1995, in Westlake, Ohio. He has a younger sibling, Jake Paul, who also gained fame as a social media influencer. Logan initiated his journey into video creation on YouTube at the age of ten with a channel he named Zoosh.
In 2012, he earned recognition as an All-Star linebacker for the Westlake High School football team and was also a State Champion wrestler during his high school years. He proceeded to pursue engineering at Ohio University. From 2013 to 2014, his followers across different social media platforms surged from 900 to 1.5 million, gaining notable fame on Vine. Logan chose to leave Ohio University in 2014 to relocate to Los Angeles.
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Career
A compilation of his work on Vine was transformed into a YouTube video that gained significant traction. In April 2014, the video amassed over four million views within its first week. Shortly thereafter, he grew to 4 million followers on Vine, leading to paid collaborations with HBO, Pepsi, Virgin Mobile, and various other brands. By 2015, he was recognized as the 10th most influential personality on Vine, earning substantial income from his brief videos. After Vine’s closure, Paul transitioned to YouTube.
Currently, Logan’s videos have been viewed nearly six billion times. As of now, he boasts over 23.6 million YouTube subscribers, 26 million Instagram followers, and 15 million Facebook fans.
Suicide Forest Controversy
On December 31, 2017, Paul posted a video on his YouTube channel that he filmed at Aokigahara, located at the foot of Mount Fuji in Japan. This locale is often referred to as the suicide forest because of its history as a site for suicides. Paul’s video depicted a deceased individual hanging from a tree and garnered 6.3 million views within the first 24 hours of its release. This led to various online petitions requesting YouTube to take down Paul’s channel. Subsequently, Paul deleted the video and issued a public apology via Twitter on January 1, 2018. On January 9, YouTube condemned Paul’s video through a statement issued on their Twitter account. The following day, January 10, YouTube declared the removal of Paul’s channels from its premium ad program, Google Preferred. Additionally, Paul was dismissed from the YouTube
following the red series “Foursome,” Paul contributed $1 million to agencies focused on suicide prevention.
Other Controversies
In early February 2018, YouTube suspended all ads on Paul’s channels due to a “pattern of behavior.” This action was specifically tied to his involvement in the “Tide Pod challenge,” an incident where he took a fish from his pond for, as he described it, “jokingly giving it CPR,” and an occasion where he filmed himself using a taser on two deceased rats. During this suspension, Paul did not earn any revenue from his page views. Two weeks later, YouTube restored advertising on his channel, but he had to adhere to a 90-day probation period during which his content was ineligible for the trending tab on YouTube.
In January 2019, during a segment on his podcast, Paul made a comment about attempting to go gay for a month, stating, “What is it, male-only March?” This remark drew significant backlash as it suggested that homosexuality was a choice.
(Photo by Victor Decolongon/Getty Images)
KSI Boxing Matches
Logan Paul and fellow YouTuber KSI are well-known for their mutual animosity. They staged a pay-per-view boxing match on August 25, 2018, heralded as “the biggest internet event in history.” A rematch followed on November 9, 2019, at Los Angeles’s Staples Center. The initial match garnered 2.25 million live viewers, with 1 million watching via pay-per-view and an estimated 1.2 million streaming illegally on Twitch. Ultimately, 1.3 million viewers purchased the fight through PPV, generating approximately $13 million in revenue. When including all other sources like merchandise, both Logan and KSI likely earned around $2 million each from the match before taxes. For the rematch, they were each guaranteed a minimum of $900,000, and their total earnings, broadcast by DAZN USA, likely exceeded $3 million each.
Personal Life
During the fall of 2015, Paul shared an apartment complex in Hollywood with his roommates, Mark Dohner and Evan Eckenrode, along with other social media celebrities such as Juanpa Zurita, Amanda Cerny, and Andrew Bachelor. The close proximity allowed the group to collaborate on content for their respective channels.
In the fall of 2017, Paul relocated to an estate in Encino.
Paul publicly confirmed his relationship with actress Chloe Bennet in July 2018, having reportedly been together for a year prior to the announcement. However, they broke up in September of that same year.
He is known to be red-green colorblind.
In May 2020, Logan Paul acknowledged his relationship with model Josie Canseco, daughter of baseball legend Jose Canseco. In June 2020, he uploaded a video titled “I Bought My Girlfriend A Horse” on his YouTube channel. Following a small argument, he decided to charm Josie, who enjoys horseback riding, with a horse of her own. The video features the couple riding horses as Paul reveals he purchased both, stating: “100% yours. Even
“You can keep them if we break up.”
In 2022, Paul began a romantic relationship with model Nina Agdal, and in July 2023, the couple announced their engagement.
Annual Earnings
In 2016, Logan’s earnings reached $12.5 million. The following year, in 2017, he earned $12 million. By 2018, his earnings increased to $14.5 million, and in 2019, his total income was $10 million. In 2021, Logan earned $18 million.
From September 2022 to September 2023, Logan’s earnings totaled $20 million.
Real Estate
Logan Paul resided in this mansion situated in the Los Angeles suburb of Encino for several years:
He acquired the home in October 2017 for $6.55 million, having been listed a few months prior at $8.5 million. The mansion, which spans over 30,000 square feet, includes 14 rooms. Logan ultimately sold the property in April 2022 for $7.4 million, with Machine Gun Kelly as the buyer.
In Puerto Rico, Logan has been living in recent years, renting a mansion worth over $13 million located within the private gated community of Ritz-Carlton.
In 2019, Logan purchased an 80-acre property named Fobes Ranch in the San Jacinto Mountains for $1 million, which is about two hours east of downtown Los Angeles. During the 1960s, Fobes Ranch was home to Timothy Leary, a Harvard professor turned LSD producer, who occupied the property and manufactured LSD in collaboration with surfers from Laguna Beach, known as the “Brotherhood of Eternal Love.”
Floyd Mayweather Boxing Match
On June 6, 2021, Logan competed against Floyd Mayweather in a professional boxing match. Reports indicate that Logan secured a deal that included a base salary of $250,000 along with 10% of Pay Per View profits. Mayweather was assured $10 million for his appearance, plus an impressive 50% of PPV revenues.
Logan suggested that his earnings from the fight would be at least $20 million, while Floyd claimed he would earn over $50 million.
Ultimately, around 1 million viewers purchased the fight. As a result, Floyd earned approximately $35 million, while Logan made about $5.25 million.
Logan Paul Net Worth (Money & Salary)
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Data covering 2023 and 2024, with predictions extending to 2025 and 2026, is provided. Additionally, we include projections reaching 2027 and 2028.
* This information was taken from various sources around the world, including these countries:
Australia, Canada, USA, UK, UAE, India, Pakistan, Philippines, Indonesia, Nigeria, Tanzania, Kenya, US, United Kingdom, United States of America, Malaysia, U.S., South Africa, New Zealand, Turkey, United Arab Emirates.
Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antarctica, Antigua and Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan.
Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium, Belize, Benin, Bermuda, Bhutan, Bolivia, Bosnia and Herzegovina, Botswana, Bouvet Island, Brazil, British Indian Ocean Territory, Brunei Darussalam, Bulgaria, Burkina Faso, Burundi.
Cambodia, Cameroon, Canada, Cape Verde, Cayman Islands, Central African Republic, Chad, Chile, China, Christmas Island, Cocos (Keeling Islands), Colombia, Comoros, Congo, Cook Islands, Costa Rica, Cote D’Ivoire (Ivory Coast), Croatia (Hrvatska), Cuba, Cyprus, Czech Republic.
Denmark, Djibouti, Dominica, Dominican Republic, East Timor, Ecuador, Egypt, El Salvador, Equatorial Guinea, Eritrea, Estonia, Ethiopia, Falkland Islands (Malvinas), Faroe Islands, Fiji, Finland, France, Metropolitan, French Guiana, French Polynesia, French Southern Territories.
Gabon, Gambia, Georgia, Germany, Ghana, Gibraltar, Greece, Greenland, Grenada, Guadeloupe, Guam, Guatemala, Guinea, Guinea-Bissau, Guyana, Haiti, Heard and McDonald Islands, Honduras, Hong Kong, Hungary, Iceland, India, Indonesia, Iran, Iraq, Ireland, Israel, Italy.
Jamaica, Japan, Jordan, Kazakhstan, Kenya, Kiribati, North Korea, South Korea, Kuwait, Kyrgyzstan, Laos, Latvia, Lebanon, Lesotho, Liberia, Libya, Liechtenstein, Lithuania, Luxembourg.
Macau, Macedonia, Madagascar, Malawi, Malaysia, Maldives, Mali, Malta, Marshall Islands, Martinique, Mauritania, Mauritius, Mayotte, Mexico, Micronesia, Moldova, Monaco, Mongolia, Montserrat, Morocco, Mozambique, Myanmar.
Namibia, Nauru, Nepal, Netherlands, Netherlands Antilles, New Caledonia, New Zealand (NZ), Nicaragua, Niger, Nigeria, Niue, Norfolk Island, Northern Mariana Islands, Norway.
Oman, Pakistan, Palau, Panama, Papua New Guinea, Paraguay, Peru, Philippines, Pitcairn, Poland, Portugal, Puerto Rico, Qatar, Reunion, Romania, Russia, Rwanda, Saint Kitts and Nevis, Saint Lucia, Saint Vincent and The Grenadines, Samoa, San Marino, Sao Tome and Principe.
Saudi Arabia, Senegal, Serbia, Seychelles, Sierra Leone, Singapore, Slovakia, Slovenia, Solomon Islands, Somalia, South Africa, South Georgia and South Sandwich Islands, Spain, Sri Lanka, St. Helena, St. Pierre and Miquelon, Sudan, Suriname, Svalbard and Jan Mayen Islands, Swaziland, Sweden, Switzerland, Syria.
Taiwan, Tajikistan, Tanzania, Thailand, Togo, Tokelau, Tonga, Trinidad and Tobago, Tunisia, Turkey, Turkmenistan, Turks and Caicos Islands, Tuvalu, Uganda, Ukraine, United Arab Emirates (UAE), UK (United Kingdom), USA (United States of America, U.S.), US Minor Outlying Islands.
Uruguay, Uzbekistan, Vanuatu, Vatican City State (Holy See), Venezuela, Vietnam, Virgin Islands (British), Virgin Islands (US), Wallis and Futuna Islands, Western Sahara, Yemen, Yugoslavia, Zaire, Zambia, Zimbabwe.
Post Title: Logan Paul Net Worth (Money & Salary)
Last Updated: February 2, 2025